Blog.

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My musings on anything from leadership to technology to entrepreneurship and back.

Oct 30, 2025

Categorize Capitalizable Work

In this post, I’ll walk you through a straightforward framework for categorizing technology spend. With just a little extra clarity, your engineering, product, and finance teams can make smarter decisions and avoid unnecessary headaches.

Oct 27, 2025

Importance of Capitalizable Work

Whether you’re a CTO, CPO, product manager, engineer, or tech lead, knowing the difference between capital expenditure (Capex) and operating expense (Opex) helps you make smarter decisions that impact your team, your company’s bottom line, and its ability to grow.

Sep 12, 2025

Must-Read Negotiation Books

Negotiating is a vital life skill. Mastering it requires understanding a range of approaches - from tactical strategies and psychological insights. This post highlights five essential books that cover every angle. Miss them at your own peril!

Aug 28, 2025

On Tests

Unit, integration, or end-to-end tests - which should you trust? Let's explore the trade-offs and a strategy that could change how you test forever...

Aug 21, 2025

On Story Points

Story points are a staple of agile teams - but in my experience, they’re often misunderstood or misused. With the right approach, however, story points can do more than just help estimate effort.

Mar 28, 2025

Feature Assurance vs. Quality Assurance

In many companies there's a big confusion about the role of the product manager and the role of QA. Who makes sure that things work? Who checks out specifications?

Mar 5, 2025

Tech Investment Framework

Discover how to optimize engineering efficiency with the Balancing and Budgeting Framework, enhancing strategic planning and resource allocation.

Feb 1, 2025

Potsdam Appointment Booking Hack

Potsdam introduced an appointment-based system. However, there are no appointments available for the next six months. Every single day is fully booked. Here's an approach how you can nevertheless get an appointment.

Jan 27, 2025

AI for Wordpress Development

Here's a real world example on how gpt-4o can help you writing plugins in Wordpress. Massive time saver.

Jan 23, 2025

B2B Startup Success Secrets

Martin Tobias, a seasoned pre-seed venture capitalist, offers crucial insights from 250 investments in B2B startups. Incredible wisdom. Let's explore!